Welcome to SoGlos

Gloucestershire’s leading lifestyle brand, SoGlos is influential, targeted and trusted – providing its readers and advertisers with a quality platform across its online magazine, social media channels and weekly email newsletter.

Our large and established readership includes aspirational young professionals, active parents and affluent over 50s, who rely on SoGlos for inspiration on living in and enjoying Gloucestershire.

SoGlos’s engaging content spans the hottest places to eat, drink, shop and stay at, iconic sporting venues and independent schools, memorable days out, unmissable events and festivals, homes and gardens, luxury wedding
venues and professional services.

We love inspiring our readers and helping our clients’ businesses grow.

Our story

SoGlos is the flagship brand of SoPublishing – an innovative, ambitious and independent media company, reinventing regional lifestyle media.

Established in 2007 by two pioneering journalists, today SoPublishing has grown to a dynamic team – all individual experts in media, marketing, advertising, design and videography – with offices based on Imperial Square in Cheltenham.

We are fiercely passionate about Gloucestershire, fanatical about quality and have ambitious plans for future growth – and we’re a fun bunch of people to work with too!


Why advertise with SoGlos? Here are 3 reasons…

1. It’s So Influential

Home to Gloucestershire’s largest lifestyle audience, SoGlos continually engages with its readers online, across social media and through their inboxes – influencing how and where they spend their free time and disposable income in a meaningful way.

Our growing audience

146,000 monthly online readers

Locals and visitors rely on SoGlos as their main source of inspiration and information on living in and enjoying Gloucestershire. SoGlos’s readership grew by 12 per cent in 2019.

70,000 social media followers

Gloucestershire’s largest lifestyle social media community, SoGlos’s followers are organically-grown across Facebook, Twitter and Instagram. SoGlos’s social media audience grew by 20 per cent in 2019.

27,000 weekly email newsletter subscribers

The longest running and most popular email newsletter in Gloucestershire,
SoGlos’s newsletter is sent to subscribers’ inboxes every Monday morning
– with more than 650 weekly issues delivered.


2. It’s So Targeted

SoGlos’s established readership includes aspirational professionals, active parents and affluent over 50s, who rely on SoGlos to make new discoveries about Gloucestershire.

Our reader demographics


3. It’s So Trusted

For more than 12 years, SoGlos has helped hundreds of successful local,
regional and national businesses reach new customers and grow.