Meet the team

estershireFind out more about the team behind Gloucestershire’s most innovative media company, SoPublishing.

Innovation Hub


sopublishing_jamesJames Fyrne

Group Publisher

james@sopublishing.com

Background: James co-founded SoPublishing in 2007 after starting his media career in public relations, winning a coveted PRWeek Award and working for large London agencies, before jumping the fence to write for titles including ViewLondon and What’s On Magazine in the UAE. He graduated from Royal Holloway University of London and has a PGDip from Cardiff University’s School of Journalism.
James’s role: James is responsible for SoPublishing’s commercial success and continued business development. He manages the Advertising Hub, oversees special projects and works closely with our designer and web development agency.
SoPublishing career highlight: Test driving supercars, sharing stories with Marco Pierre White over dinner and flying helicopters at Gloucestershire Airport – and winning the Footgolf #SoGlosChallenge, of course!
On the weekend: Days out with his children Elijah and Ada, watching Gloucester Rugby and attempting to learn golf.
Favourite place in Gloucestershire: Kingsholm Stadium.
Loves: Real ale, whiskey sours, his Weber barbeque and Netflix boxsets.
Hates: Moths.
Ultimate bucketlist: To get on The Island with Bear Grylls. Despite evidence to the contrary (see below), James insists he’s really not obsessed with appearing on a television show.
Yes, really!: James made it through to the last stage of auditions for BBC’s The Apprentice.


sopublishing_michelleMichelle Fyrne

Group Editor

michelle@sopublishing.com
Background: Michelle co-founded SoPublishing in 2007, returning to her home county of Gloucestershire after living in London and the Middle East. She has worked as a writer on titles including The Guardian, The Evening Standard and Time Out Dubai during her 15-year media career, and gained a postgraduate diploma from City University’s prestigious Journalism School and a History and Politics degree from Queen Mary University of London.
Michelle’s role: Michelle steers the editorial direction of SoPublishing’s titles, oversees marketing strategy, and drives the company’s ambitious growth plans. She also writes reviews and has a slight obsession with Instagram.
SoPublishing highlight: Creating the original concept for SoGlos on the back of a napkin at the top of the Burj Al Arab – it was the first small step in an exciting entrepreneurial journey.
On the weekend: As well as bringing up her son Elijah and daughter Ada, Michelle is busy renovating a dusty Georgian money pit in Cheltenham. She grows veg, loves trying out new restaurants and mixes a mean mojito.
Favourite place in Gloucestershire: Pittville Park.
Loves: Wes Anderson films, interior design magazines, milky tea and scallops.
Hates: Mice and noisy eaters.
Ultimate bucketlist: To visit 40 countries before turning 40 – six countries to go, but she’s not saying how many years are left…
Yes, really!: Michelle was once chased by a wild lion on a walking safari in South Africa.


Editorial Hub


sopublishing_annaAnna Marshall

SoGlos Deputy Editor & SoGlosWeddings Editor

anna@sopublishing.com | @annamckittrick
Background: Originally from Canada, Anna moved to the Lake District when she was eight and still has a slight North American twang mixed in with a bit of northern for good measure. After a degree in French and European Studies from UWE in Bristol, Anna went on to do an MA in Magazine Journalism before relocating to Cheltenham to begin her journalism career in print magazines at Archant. Anna joined SoPublishing in 2014.
Anna’s role: Anna manages the Editorial Hub and its team of writers day-to-day, she specialises in writing about food, drink, shopping and more for SoGlos, and since January 2016 she’s been at the helm of SoGlosWeddings. Anna also manages SoPublishing’s successful internship programme, nurturing fresh journalistic talent.
SoPublishing highlight: Getting promoted to Editor of SoGlosWeddings and interviewing Tom Kerridge, who is easily the nicest celebrity she’s ever spoken with. Not forgetting, being victorious in the Simpsons Great British Bater-off #SoGlosChallenge – the trophy still sits proudly on her desk!
On the weekend: Anna enjoys anything revolving around food: from trying new recipes and dinners out with friends, to day trips involving lazy pub lunches and a bit of baking. She also goes to the gym, hangs out with her cat Woody (and husband Charlie!), and loves a glass of wine.
Favourite place in Gloucestershire: Pittville Park.
Loves: Shoes, mushrooms, cats, beauty blogs and travelling.
Hates: The smell of bananas and washing up.
Ultimate bucketlist: Eat sushi in Japan.
Yes, really!: Anna has been backstage at a Lenny Kravitz gig.


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Kathryn Godfrey

Staff Writer

kathryn@sopublishing.com | @kathryngodfrey

Background: After attending Pates Grammar School in Cheltenham, Kathryn studied English Literature at Cardiff University, and includes two years teaching English in South Korea as part of her globetrotting career. On her return to Gloucestershire, she joined SoPublishing as an editorial intern and became such an indispensable part of the Editorial Hub team that the job role of editorial assitant was created for her. Kathryn took on the role of staff writer from January 2016 following a well-deserved promotion.
Kathryn’s role: Kathryn looks after the Comedy, Film, Health & Beauty and Children & Family sections on SoGlos, she has written some of SoGlos’s most viral hot lists, she manages all of our popular competitions, she is the queen of social media scheduling, and also oversees clients’ campaigns.
SoPublishing highlight: Getting a full-time job here!
On the weekend: Visiting pretty Cotswold villages and testing out their tea rooms, going to animal attractions, and meeting up with friends.
Favourite place in Gloucestershire: Cotswold Farm Park
Loves: A good cup of tea, animals, reading and sushi.
Hates: A bad cup of tea and the cold.
Ultimate bucketlist: Going to the theatre on Broadway.
Yes, really!: Kathryn has been a ball girl in the FA Cup and a mascot for Cheltenham Town Football Club.


sophie_birdSophie Bird

Editorial Assistant

sophieb@sopublishing.com

Background: Sophie grew up in Malvern and studied English Language and Linguistics at the University of Gloucestershire where she fell in love with Cheltenham. Her career has included writing sharp editorial copy for a national blood cancer magazine and creating successful social media campaigns.
Sophie’s role: Sophie joined SoPublishing in January 2017 and is quickly learning the ropes and taking on responsibility for a range of work across both the Editorial Hub and Advertising Hub.
SoPublishing highlight: Being offered a position here with the lovely team. Oh, and the huge array of herbal teas in the cupboard too!
On the weekend: After an early morning run, you’ll likely to find Sophie tucking into brunch at Boston Tea Party. Baking, photography and exploring quirky bookshops are high on her list of things she loves. In the evenings, Sophie loves a full house of friends and family over a big board of tapas to share.
Favourite place in Gloucestershire: Symonds Yat in the Forest of Dean.
Loves: Delicious coffee, pancakes, running leggings and pretty stationary.
Hates: Stilton, clutter and tofu!
Ultimate bucketlist: Visiting the glow worm caves in New Zealand.
Yes, really!: Sophie collects rubber ducks and has over 25 so far


Advertising Hub


sopublishing_sophieSophie Lucas (nee Pegg)

Senior Advertising Consultant

sophie@sopublishing.com

Background: Sophie grew up in the Cotswolds and joined SoPublishing after an eight-year career in the property industry, coming directly from her role as senior sales negotiator at one of Gloucestershire’s most successful estate agencies.
Sophie’s role: Sophie is a senior member of the Advertising Hub team, where she looks after a broad portfolio of clients across the Cotswolds and Gloucestershire.
SoPublishing highlight: Sophie says the variety she experiences every day in her role is her real highlight. Helping all different kinds of businesses grow means each day holds something totally different.
On the weekend: Sophie is a real foodie and spends her weekends in Cotswold pubs, Cheltenham restaurants and wandering around Stroud farmers’ market.
Favourite place in Gloucestershire: At the top of the hill behind her cottage in Pitchcombe, enjoying the incredible views of the Slad Valley.
Loves: Sundays, seafood… well, all food, country walks, candles and Christmas!
Hates: Marmalade and spiders.
Ultimate bucketlist: To see the big five on safari.
Yes, really!: Sophie has met the queen.


Terri Chapman

Senior Advertising Consultant

terri@sopublishing.com

Background: Terri joined SoPublishing straight from Andrews Estate Agents’ Cheltenham branch, where she progressed to senior sales negotiator after two and a half years with the company – winning the accolade of best sales person for Gloucestershire in 2016, no less. Although she’s still annoyed at only placing second in the south west!
Terri’s role: As a senior advertising consultant, Terri works with business in and around Gloucestershire, providing a consultancy-led service to help them grow and attract new customers.
SoPublishing highlight: Meeting an exciting array of businesses since joining the company, and already helping everything from pubs and restaurants to hotels, shops and festivals with their marketing.
On the weekend: Catching up with friends, trying new places for dinner and watching the latest films.
Favourite place in Gloucestershire: Prinknash Abbey.
Loves: Literally all food. Deer, crazy golf, cider, a cosy night in and a good night out.
Hates: Clowns, and people who randomly change direction while walking.
Ultimate bucketlist: To visit Salar de Uyuni, the Bolivia salt flats.
Yes, really!: Terri once met Jimmy Carr on Cheltenham Promenade just hours before she was due to see him on the stage that evening, but was too star-struck to strike up a proper conversation and has since thought of lots of witty banter!


Design Hub


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James Denley-Dufton

Graphic Designer

design@sopublishing.com

Background: James has worked as an in-house designer for a number of tour operators, including leading the design team at luxury travel specialists Abercrombie & Kent.
James’s role: James makes things look pretty. Not afraid of a bit of white space, he enjoys getting client’s messages across through clean, clear and compelling design.
SoPublishing highlight: Working on a creative advertising campaign for Deliveroo has been James’s highlight so far. Combining digital display advertising, as well as printed posters and flyers, in the hunt for a kangaroo called Roo!
On the weekend: Weekends are mainly family time with his sons Felix and Fox, and wife Sarah. Given the chance he’ll find places to throw himself down on his mountain bike. Given a babysitter, he’ll go to dinner with Sarah or listen to metal music at Two Pigs.
Favourite place in Gloucestershire: Forest of Dean downhill tracks.
Loves: Mountains, rare steak, mouldy cheese.
Hates: Trash TV, waiting, football.
Ultimate bucketlist: Tour Vietnam, Thailand, Laos and Cambodia on a motorbike.
Yes, really! James shares a birthday with Jimi Hendrix (day and month, not year).



Would you like to join the SoPublishing team?
See sopublishing.com/careers for details of current opportunities.